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FOSTERING THE CITY BRANDING EFFECTIVENESS TO BOOST THE ECONOMIC GROWTH IN INDONESIA
(The 9h International Conference On Bussiness And Management Research, 2014)
The goal of the study is to analyze the effectiveness of both city branding and city image in resulting one of strategy to improve the economic growth in Samarinda reflected in the Gross Domestic Product (GDP). GDP is such ...
Constraints experienced by restaurateurs and caterers in Indonesia for Halal Certification
(Halal Products Research Institute, 2014-12-04)
World halal business as well as awareness in halal products and services consumption has been growing rapidly for the last few years. However, many industry players have not realized the huge potential of halal business. ...
FOSTERING THE CITY BRANDING EFFECTIVENESS TO BOOST THE ECONOMIC GROWTH IN INDONESIA
(The 9h International Conference On Bussiness And Management Research, 2014)
The goal of the study is to analyze the effectiveness of both city branding and city image in resulting one of strategy to improve the economic growth in Samarinda reflected in the Gross Domestic Product (GDP). GDP is such ...