Browsing A - Economics and Business by Author "Indriastuti, Herning"
Now showing items 41-58 of 58
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Reviewer-Introducing Iconic Value Co-Creation to Indonesian Small Businesses
Indriastuti, Herning (Atlantis Press, 2017) -
Reviewer-KEUNGGULAN PRODUK ICONIC ISOLATING SARUNG SAMARINDA
Indriastuti, Herning (Universitas Merdeka Malang, 2017) -
Reviewer-Pengaruh motivasi konsumen, persepsi dan sikap konsumen terhadap keputusan pembelian mobil
Indriastuti, Herning (Universitas Mulawarman, 2017) -
Reviewer-Ulap Doyo Produk Regiosentris Kalimantan Timur
Indriastuti, Herning (JP Publishing, 2021) -
Reviwer-The Effect of Brand Satisfaction, Luxury Brand Attachment and Brand Loyalty on Consumer Advocacy Hijup Store Samarinda Customer
Indriastuti, Herning (iJournals, 2020) -
Reviwer-The effect of product innovation, value co-creation, and market sensing on Indonesian Batik firms’ performance
Indriastuti, Herning (CRC Press Taylor and Francis, 2017) -
Turnitin - Achieving Marketing Performance Through Acculturative Product advantage : The Case of Sarong Samarinda
Indriastuti, Herning (University of Malaya, 2020-07-26)This study aims to investigate the role of acculturative product as an isolative mechanism for achieving the marketing performance of small and medium enterprises (SMEs) in Indonesia. Specifically, it focusses on the ... -
Turnitin - Achieving of Country Image, Perceived Quality, and Brand Familiarity on Purchase Intention of Samsung Smartphone in Indonesia
Indriastuti, Herning (Techmind Research, 2020-12-20)The purpose of the study aims to analyze the influence of country image, perceived quality, and brand familiarity on the purchase intention of the Samsung smartphone in Indonesia. The sampling method used was a purposive ... -
Turnitin - Effect of Sharia Product Attributes and Insaniyyah Promotion that is Conducted By Sharia Bank Toward Non-Muslims’ Decision to Become a Customer
Indriastuti, Herning (KnE Social Science, 2018-11-11)A quantitative result tries to find out the effect of sharia product attributes that are offered and insaniyyah promotion that is conducted by Sharia Bank toward non-Muslims’ decision to become a customer in Bank Kaltim ... -
Turnitin - ENTREPRENEURIAL INNOVATIVENESS, RELATIONAL CAPABILITIES, AND VALUE CO-CREATION TO ENHANCE MARKETING PERFORMANCE
Indriastuti, Herning (GIAP Journals, 2019-04-19)An empirical study analysis was conducted to see the effect of Entrepreneurial Innovativeness Oriented, Relational Capabilities and Value co-creation to enhance the marketing performance of SME (Small and Medium Enterprise) ... -
Turnitin - Introducing Iconic Value Co-Creation to Indonesian Small Businesses
Indriastuti, Herning (Atlantis Press, 2018)This research examines whether marketing innovativeness (MI) and market responsiveness capability (MRC) to enhance marketing performance (MP) and tries solve the problems of research gap between marketing innovativeness and ... -
Turnitin - The Effect of Brand Satisfaction, Luxury Brand Attachment and Brand Loyalty on Consumer Advocacy Hijup Store Samarinda Customer
Indriastuti, Herning (iJournals, 2020-07-20)In order to realizing a high sales climate, the company should not depend on established marketing strategies. One of the factors that influence the number of brand sales is information from by consumers to consumers which ... -
Turnitin-Effect of product innovation,Value Co-creation,market sensing on Firm Performance Batik Indonesia
Indriastuti, Herning (CRC Press Taylor and Francis, 2017) -
Turnitin-Entrepreneur Innovativeness, Relational Capabilities, Value Co-Creation Increase Marketing Performance
Indriastuti, Herning (GIAP Journals, 2019) -
Turnitin-The Influence of Perceived Risk and Consumer Knowledge on Behavior Intention with Consumer Trust As an Intervening Variable in Life Insurance Products in Balikpapan and Makassar
Indriastuti, Herning (Publikasi Indonesia, 2023-03-01) -
Turnitin-THE RISE OF VIRAL MARKETING AND BRAND AWARENESS INFLUENCE PURCHASE DECISIONS OF SOMETHINC PRODUCTS
Indriastuti, Herning (College AAS Surakarta, 2023-03-01) -
Ulap Doyo : Produk Regiosentris Kalimantan Timur
Indriastuti, Herning (JP Publishing, 2021-01-30)