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Turnitin - Achieving of Country Image, Perceived Quality, and Brand Familiarity on Purchase Intention of Samsung Smartphone in Indonesia 

Indriastuti, Herning (Techmind Research, 2020-12-20)
The purpose of the study aims to analyze the influence of country image, perceived quality, and brand familiarity on the purchase intention of the Samsung smartphone in Indonesia. The sampling method used was a purposive ...
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Ramadhan dan inflasi di kalimantan timur 

Irwan, Gani (Fakultas Ekonomi Unmul, 2020-04-02)
Paper ini bertujuan untuk mengukur dan menganalisis apakah bulan Ramadhan berpengaruh terhadap inflasi di Kalimantan Timur. Analisa dilakukan terhadap indeks harga konsumen beberapa komoditas utama penyebab inflasi dengan ...
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Introducing Iconic Value Co-Creation to Indonesian Small Businesses 

Indriastuti, Herning (Atlantis Press, 2018)
This research examines whether marketing innovativeness (MI) and market responsiveness capability (MRC) to enhance marketing performance (MP) and tries solve the problems of research gap between marketing innovativeness and ...
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Keunggulan Produk Iconic Isolating Sarung Samarinda 

Indriastuti, Herning (Universitas Merdeka Malang, 2017)
This research examines whether marketing innovativeness (MI) enhance marketing performance (MP) and tries to solve the problems of research gap between marketing innovativeness and marketing performance. The sample are ...
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Turnitin-Entrepreneur Innovativeness, Relational Capabilities, Value Co-Creation Increase Marketing Performance 

Indriastuti, Herning (GIAP Journals, 2019)
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Turnitin - Introducing Iconic Value Co-Creation to Indonesian Small Businesses 

Indriastuti, Herning (Atlantis Press, 2018)
This research examines whether marketing innovativeness (MI) and market responsiveness capability (MRC) to enhance marketing performance (MP) and tries solve the problems of research gap between marketing innovativeness and ...
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Reviewer-Effect of Sharia Product Attributes and Insaniyyah Promotion that is Conducted By Sharia Bank Toward Non-Muslims’Decision to Become a Customer 

Indriastuti, Herning (KnE Social Science, 2018)
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Ownership composition and intellectual capital disclosure: Indonesia as a case study 

Ulfah, Yana; Yudaruddin, Rizky; Yudaruddin, Yanzil Azizil (BUSINESS PERSPECTIVES, 2021-04-15)
This study explores whether ownership structure (comprising ownership concentra tion, foreign, managerial, and institutional ownership) affects intellectual capital dis closure (ICD) in Southeast Asia’s largest stock market ...
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Turnitin - The Effect of Brand Satisfaction, Luxury Brand Attachment and Brand Loyalty on Consumer Advocacy Hijup Store Samarinda Customer 

Indriastuti, Herning (iJournals, 2020-07-20)
In order to realizing a high sales climate, the company should not depend on established marketing strategies. One of the factors that influence the number of brand sales is information from by consumers to consumers which ...
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Peer Review- Introducing Iconic Value Co-Creation to Indonesian Small Businesses 

Indriastuti, Herning (Atlantis Press, 2017)
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AuthorDarma, Dio Caisar (79)Indriastuti, Herning (59)PRIYAGUS, PRIYAGUS (57)Purwadi, Purwadi (28)Achmad, Gusti (26)Hasid, Zamruddin (25)Maria, Siti (24)Ulfah, Yana (24)Wijaya, Adi (22)Asnawati (21)... View MoreSubject- (27)Indonesia (11)PPT (8)Artikel (7)IKN (7)Covid-19 (6)Innovativeness, Acculturative Product Advantage, Isolating Mechanism, Marketing Performance, Creative Industry (4)Journal (4)Samarinda (4)Credit Card, Debit Card, E-Money, VoM, Time-Series, Indonesia (3)... View MoreDate Issued2020 - 2025 (584)2010 - 2019 (95)Has File(s)Yes (681)No (1)

Repository Universitas Mulawarman copyright ©   LP3M Universitas Mulawarman
Jalan Kuaro Kotak Pos 1068
Telp. (0541) 741118
Fax. (0541) 747479 - 732870
Samarinda 75119, Kalimantan Timur, Indonesia
Contact Us | Send Feedback