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The results of this study show that the advantages of the acculturative products influence the marketing performance. This study highlights the importance of innovativeness in securing the potentials of the acculturative ...

A - Economics and Business: Recent submissions

Reviewer-Effect of Sharia Product Attributes and Insaniyyah Promotion that is Conducted By Sharia Bank Toward Non-Muslims’Decision to Become a Customer ﻿

Reviewer-Introducing Iconic Value Co-Creation to Indonesian Small Businesses ﻿

Reviewer-Pengaruh motivasi konsumen, persepsi dan sikap konsumen terhadap keputusan pembelian mobil ﻿

Reviewer-Achieving of Country Image, Perceived Quality, and Brand Familiarity on Purchase Intention of Samsung Smartphone in Indonesia ﻿

Reviewer-KEUNGGULAN PRODUK ICONIC ISOLATING SARUNG SAMARINDA ﻿

Reviwer-The Effect of Brand Satisfaction, Luxury Brand Attachment and Brand Loyalty on Consumer Advocacy Hijup Store Samarinda Customer ﻿

Reviewer-ENTREPRENEURIAL INNOVATIVENESS, RELATIONAL CAPABILITIES, AND VALUE CO-CREATION TO ENHANCE MARKETING PERFORMANCE ﻿

Reviewer-Consumer acceptance mobile banking di bank swasta Indonesia ﻿

Reviewer-Achieving Marketing Performance Through Acculturative Product advantage : The Case of Sarong Samarinda ﻿

Peer Review-Keunggulan ProdukIconic Isolating Sarung Samarinda ﻿

Peer-Review-Consumer Acceptance Mobile Banking di Bank Swasta Indonesia ﻿

Peer Review-Produk Modifikatif Pada UKM Pakaian Jadi di Jawa Tengah ﻿

Peer Review-Manajemen Strategi 4.0 ﻿

Peer Review-Ulap Doyo Produk Regiosentris Kalimantan Timur ﻿

Peer Review- Introducing Iconic Value Co-Creation to Indonesian Small Businesses ﻿

Peer Review-Effect of Sharia Product Attributes and Insaniyyah Promotion that is Conducted By Sharia Bank Toward Non-Muslims’ Decision to Become a Customer ﻿

Peer Review-The Effect of Brand Satisfaction, Luxury Brand Attachment and Brand Loyalty on Consumer Advocacy Hijup Store Samarinda Customer ﻿

Peer Review-Achieving of Country Image, Perceived Quality, and Brand Familiarity on Purchase Intention of Samsung Smartphone in Indonesia ﻿

Peer-Review-Keunggulan Produk Iconic Isolating Sarung Samarinda ﻿

Peer Review-Achieving Marketing Performance Through Acculturative Product advantage : The Case of Sarong Samarinda ﻿

Reviewer-Effect of Sharia Product Attributes and Insaniyyah Promotion that is Conducted By Sharia Bank Toward Non-Muslims’Decision to Become a Customer

Reviewer-Introducing Iconic Value Co-Creation to Indonesian Small Businesses

Reviewer-Pengaruh motivasi konsumen, persepsi dan sikap konsumen terhadap keputusan pembelian mobil

Reviewer-Achieving of Country Image, Perceived Quality, and Brand Familiarity on Purchase Intention of Samsung Smartphone in Indonesia

Reviewer-KEUNGGULAN PRODUK ICONIC ISOLATING SARUNG SAMARINDA

Reviwer-The Effect of Brand Satisfaction, Luxury Brand Attachment and Brand Loyalty on Consumer Advocacy Hijup Store Samarinda Customer

Reviewer-ENTREPRENEURIAL INNOVATIVENESS, RELATIONAL CAPABILITIES, AND VALUE CO-CREATION TO ENHANCE MARKETING PERFORMANCE

Reviewer-Consumer acceptance mobile banking di bank swasta Indonesia

Reviewer-Achieving Marketing Performance Through Acculturative Product advantage : The Case of Sarong Samarinda

Peer Review-Keunggulan ProdukIconic Isolating Sarung Samarinda

Peer-Review-Consumer Acceptance Mobile Banking di Bank Swasta Indonesia

Peer Review-Produk Modifikatif Pada UKM Pakaian Jadi di Jawa Tengah

Peer Review-Manajemen Strategi 4.0

Peer Review-Ulap Doyo Produk Regiosentris Kalimantan Timur

Peer Review- Introducing Iconic Value Co-Creation to Indonesian Small Businesses

Peer Review-Effect of Sharia Product Attributes and Insaniyyah Promotion that is Conducted By Sharia Bank Toward Non-Muslims’ Decision to Become a Customer

Peer Review-The Effect of Brand Satisfaction, Luxury Brand Attachment and Brand Loyalty on Consumer Advocacy Hijup Store Samarinda Customer

Peer Review-Achieving of Country Image, Perceived Quality, and Brand Familiarity on Purchase Intention of Samsung Smartphone in Indonesia

Peer-Review-Keunggulan Produk Iconic Isolating Sarung Samarinda

Peer Review-Achieving Marketing Performance Through Acculturative Product advantage : The Case of Sarong Samarinda