Browsing A - Economics and Business by Subject "Keywords: Relationship Marketing, Service Quality, Customer Satisfaction, Customer Loyalty."
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The Effect of Relationship Marketing and Service Quality on Customer Satisfaction and Customer Loyalty in the Mitra Bisnis Segment of Bank BTPN Kalimantan
(Scholars Middle East Publishers, Dubai, United Arab Emirates, 2021-03-28)Relationship marketing, service quality, customer satisfaction, and customer loyalty are very important in the banking world. With the relationship marketing and high quality service quality will achieve customer satisfaction ...