Browsing J - Economics and Business by Subject "CSR, Corporate Image, Corporate Reputation, and Purchase Intention"
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THE INFLUENCE OF CORPORATE SOCIAL RESPONSIBILITY ON CORPORATE IMAGE AND CORPORATE REPUTATION AND IMPLICATIONS FOR PURCHASE INTENTION (Studies in Samarinda AQUA customers)
(International Journal of Economics, Business, and Accounting Research (IJEBAR), 2020-12-01)The purpose of this study was to determine the effect of CSR on corporate image, corporate reputation, and purchase intention. The unit of analysis in this study is the customer AQUA of product in Samarinda. The sample in ...