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The Effect Of Perceived Of Usefulness, Perceived Ease of Use, And Mindfulness on Attitude and Intention to Use Mobile Banking Maybank Bank

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Date
2021-11-30
Author
INDRIASTUTI, HERNING
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Abstract
The purpose of this paper is to integrate perceived usefulness, perceived ease of use, mindfulness, attitude, and intention to use mobile banking Maybank’s user in Samarinda. The data were collected through an online survey and factor analysis and structural equation modeling were used as data analysis tools. Constructs are measured using established scales. Major findings indicate a positive and significant effect, but only one result that has a negative and insignificant effect is perceived ease of use on intention to use. This study provides new insights into the use of Maybank Mobile Banking during the Covid Pandemic
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http://repository.unmul.ac.id/handle/123456789/27582
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Repository Universitas Mulawarman copyright ©   LP3M Universitas Mulawarman
Jalan Kuaro Kotak Pos 1068
Telp. (0541) 741118
Fax. (0541) 747479 - 732870
Samarinda 75119, Kalimantan Timur, Indonesia
Contact Us | Send Feedback